This video about mobile advertising trucks is from an Atlanta area company but I'm sure people have seen them around Winnipeg. Are these a good type of out-of-home advertising?
Things to consider:
1) Pollution
2) Cost vs. effectiveness (Someone has to gas up and drive the truck all day long)
3) Distraction to motorists
4) The possibility of driver fatigue?
Sunday, October 12, 2008
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