Has anyone noticed how Christmas seems to come earlier each year? It is becoming common to see Christmas decorations out before the Halloween candy and decorations are even available. Costco is always really bad for this (This year I saw a selection of Christmas items in my local Costco on Labour Day weekend) I've always found this really bizarre, but a simple theory for this came to me this past weekend.
With the current economic difficulties and Christmas' place as the bread and butter of retail, starting Christmas earlier gives retailers a chance to make the most of the season. It also gives cash-strapped shoppers a chance to spread out their shopping. This leads to the possibility that consumers will actually spend more, which retailers love. In this scenario, everybody wins, eh?
Any thoughts?
Tuesday, October 14, 2008
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1 comment:
I would much rather have it in August. There are not enough holidays in August.
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