How the big dogs stay on top. In case you can't tell, they planted seeds on a brown billboard and let them grow into the letters, so that they were spelled with lettuce (or at least a leafy plant). Illustrates the point nicely, doesn't it?
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This does illustrate the point nicely. I love creative billboards like this. It reminds me of a Ziploc billboard I saw in a magazine called Applied Arts a while back. I think it was a student from a university in the States that came up with the idea. I will look for it and post the pic.
That was brilliant...but I don't know how cost effective that is. I mean you need some kind of fertilizer on top of whatever it was the billboard was made up of plus the cost of seeds and the like. What will happen when the lettuce starts to die? Also, I never once saw them water those things. It didn't even rain really.
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